Plus-size clothing and overweight models are normalising obesity, warn experts
The normalisation of 'plus-size' clothing and overweight models could be fuelling the obesity epidemic because it leads people to underestimate their own weight, a new study has shown.
The plus-size movement may help promote body positivity but it is having the unintentional consequence that people start believing they are a healthy weight, researchers claim.
Sociologists from the University of East Anglia said it could undermine efforts to tackle the obesity epidemic where more than three in five Britons are overweight or obese.
Many companies now have plus-sized ranges including Marks & Spencer’s Curve, which caters for women sized between 18 and 32. Source
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